Welcome

to Marketing Growth Lab

I’m Danielle. As a professional marketer with two decades experience, I created MGL to help simplify marketing and help organizations grow.

How did it start?

I was sitting in a cottage in Whistler, Canada, when I formulated this concept – that marketing your business doesn’t need to be so complex. I wanted to simplify it all.

Hence, I developed the 12-point marketing framework and Marketing Growth Lab was born. Everything we create here is meant to simplify, simplify, simplify and make your life easier. Take a look around and check out how MGL can help you grow.

Why listen to me?

There are a lot of people out there preaching advice, and it’s natural to make sure your “expert” is truly an expert. So, here’s a snapshot of my experience:

– 20 years experience in Marketing & Communication
– Degree in Commerce, Major in Marketing Management
– Have been the global Head of Marketing for a high-growth tech firms
– Have run integrated marketing programs for companies like Microsoft, AT&T, Samsung, Xbox, PayByPhone & more
– Have launched and run multiple online businesses & digital products

If you’re serious about building online business growth and living your best life, check out the blog, sign up for the newsletter, or get in touch today.

Testimonials

“From the moment I met her, I knew Danielle was a thoughtful, creative and smart marketer. She is willing and able to think big and then dive deep, equally comfortable with planning and execution. She builds relationships with colleagues, stakeholders and clients and gets things done.”
– Nikisha Reyes-Grange, Director – Microsoft

“Danielle possess a deep understanding of integrated marketing across multiple platforms, a proven ability to lead and elevate teams to success and consistently delivered above expectations. Her strong relationship building skills coupled with a positive and engaging personality make her a strong addition to any team lucky enough to have her.”
– Mark Harris, Director – Mosaic Marketing Agency, Cineplex

“Getting all global markets aligned on one branding seemed impossible at the beginning of the year, and I fully expected an escalation meeting where tough calls would need to be made. This meeting never happened, however, due to the way Danielle organized the process. She very actively involved all markets in the branding process, ensuring their input and ultimate buy in.”
– Andy Gruber, CEO – PayByPhone